Tuesday, December 8, 2015

Amazon Trivia since 1994 - Infographic


Amazon makes a lot more money with selling web services than they do with selling books and other goods..
Forbes.com wrote recently: “A few months ago Amazon reached what its founder and CEO Jeff Bezos demurely tells me was “an interesting milestone.” The retailing giant, so ubiquitously associated with books, then music and video, now has tens of millions of products in stock -and a majority are non-media goods: drills, dress shoes, tennis rackets and almost anything else that a human can ship. During the last ten years however their largest revenue comes from web services. 

What about AWS = Amazon Web Services and their Cloud Business? Amazon Web Services (AWS) are always two steps ahead of the competition, even as countless new clouds come online to compete. How can they do it?

  • Innovation comes from small teams that work directly with customers.
  • It is easy to prioritize new projects when the engineers really know the customer.
  • Amazon works to lower costs for customers, not just lower costs for itself. "We’ve reduced prices 19 times over the past 6 years, and this an area we will continue to focus," Werner Vogels, Amazon's CTO says.
Hundreds of thousands of customers around the world – from start-ups to Fortune 500 companies to government agencies use Amazon's cloud and other web services. 

How Far Amazon Has Come
by infographiclabs. Explore more infographics like this one on the web’s largest information design community – Visually.
Amazon Prime Introducing the Prime Membership, was a brilliant move for Amazon. The average member makes $1,224 in Amazon purchases each year, compared with $505 for non-Prime customers. The TIME wrote: “Membership in Amazon Prime, which offers unlimited free two-day shipping, has doubled in less than two years. Analysts predict it’ll double again by 2017.  Even more interesting than the growing Prime ranks is what Prime seems to do to subscribers. 
2010 Businessweek story stated that Amazon Prime broke even within three months of launching, not the two years predicted by its creators. That’s because customers spent as much as 150% more at Amazon after they became Prime members. Subscribers not only ordered more often, but after paying the US$99 fee, they started buying things at Amazon that they probably wouldn’t have in the past.  Since shipping was always speedy and free, members saved themselves a trip to the store for things like batteries and coffee beans.”
“In all my years here, I don’t remember anything that has been as successful at getting customers to shop in new product lines,” Robbie Schwietzer, vice president of Amazon Prime, told Businessweek.
Amazon has launched a public cloud Marketplace for desktop apps in spring of 2015. They will now sell subscriptions to software such as Office and Visual Studio on a pay-monthly basis. The new desktop software offered across the Marketplace will run on Amazon’s virtual desktop infrastructure (VDI) service, AWS WorkSpaces.
The monthly subscriptions will start at approx. $30 for Windows Desktop and Office Professional Plus.  Formerly paid apps deployed by organizations had to be managed, monitored and billed separately. Now any add-on applications purchased across the Marketplace are paid for monthly with the total AWS order.

See also: The Hidden Empire, Update 2013, a Slide-Share
Former executives all have stories about Bezos’ obsessive focus on the customer – and a perfect delivery system.  Read the Amazon e-Commerce Success Story by CBS - or hear it directly from Jeff Bezos’ speech.
And here is his advice for entrepreneurs:  

However who has contributed to Amazon’s success as well?  You and me!  By uploading our books to Amazon.  Let’s pad us on the shoulder too!


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