How to Become an Influencer with Live-Streaming

Smart Content Marketing
Does your company belong to the skilled craft and trades? Such as cabinet maker, hairdresser or pastry chef? In one sentence: are you creating or designing something? Then your business is perfect to lifestream your working day and shows viewers your skills and craftsmanship. This way they will even more appreciate your products or services - and you can earn additional funds. 
.

One of the emerging mediums of connecting with social media users is live streaming. It enables businesses to stream video footage and receives real-time feedback from followers. 
.
Businesses can increase their perceived trustworthiness by using live streaming - which leads to greater influence across the social sphere and better conversions when promoting a product.
.
Skilled business professionals understand that they must remain in frequent contact with their followers and are constantly looking for new ways to improve that connection.

.
For companies, this results in undreamt-of access to special circles.  Agencies such as WeHype or HashtagLove help them to find suitable live streamers.  Christina Walden, a live streamer receives a fixed salary from a cooperation partner.  Another one, a farmer who life-streams his whole working day, gets advertising fees.  Currently, he cooperates with two manufacturers of computer and gaming accessories, whose logos, stuck to the tractor, are almost universally visible in the stream.  A two-week promotion campaign in which he advertised a product in the stream including a discount code for the viewers recently earned him 1,000 Euros.
.
Where the live-streaming trend can go is shown in China.  It became already part of the daily business of traders to advertise their products via live stream apps and also sell them directly (think TV-shopping).  There are also companies that send ambassadors on the air around the clock.  They then entertain non-stop with live content marketing.

A great way to build up a large audience of followers! Don’t forget: 80% of people would rather watch live-streamed content than read an article or blog post.

This is an excerpt of our latest business guide:

To the TOP - Smart Free Marketing for Entrepreneurs and Start-Ups

e-Book Special: $ 9.95    -  https://www.amazon.com/dp/B08957T6XN/

Print Version    $19.95    -  https://www.amazon.com/dp/1988664381

Also available worldwide at Barnes&Noble, Apple, Kobo and dozens of other retailers: https://books2read.com/u/mqv8Z1 

.

<><><><><>
.

Google Docs as an Alternative to WORD

There are many word processor alternatives to Word, but Google Docs is proving to be the most popular choice. Everything is absolutely free, including 15 GB of storage space on Google Drive.

How to set up Google Docs to be available offline: For many people, you will probably have most of the necessary setup steps already done.

• Sign into your Google account.
  
• You will need to have the Chrome browser
  
• Install the Google Drive app on your computer.
  
• Ready to set up Google Docs to be available offline

Read more of Derek Haines Instructions and see all the screenshots.
https://justpublishingadvice.com/using-google-docs-offline-as-a-microsoft-word-alternative/

.

Helpful Guide & Template on the New GDPR

Selfpublishingreview wrote a helpful guide about the new GDPR (rules of the European Union which applies to anyone who has an online blog, website, or sells over the internet. It’s enough to have only ONE single user from Europe.

Data collection on your site
If you have a place where people can sign up for your newsletter, you must also make sure that they can opt out of the newsletter later. This is easiest done by adding an “Unsubscribe” link at the bottom of each email you send.

If you collect data at the point of sale, you must state how you store, use, share, and maintain security on your website with this data, including name, address, phone number, email, and payment details.

Selfpublishingreview offers authors to download their FREE Privacy Policy Template For Author Websites – GDPR

Delete or fill in any square brackets [ ] with your own information. You should then make a page on your website to add the text by cutting and pasting it in.

Start of Template
……………………………………………….
Privacy Policy - [Author Website here]
This notice is for this website; [www.website.com] owned by [author name and registered address] and governs the privacy of those who use it. It explains how we control, process, handle and protect your personal data while browsing or using this website, including your rights under current laws and regulations.

Definitions:
"I" or "The Website" refers to [author name]
"you", "the user" refers to the user of the Website.
GDPR means General Data Protection Act.
Processing of your personal data
Under the GDPR (General Data Protection Regulation) we control and process personal information about you electronically.
[We are registered with the ICO under the Data Protection Register, our registration number is: ########.]
[We are exempt from registration in the ICO Data Protection Register because [provide reason].]

Lawful basis: Consent

The reason we use this basis: You gave us consent to use your data when you bought or negotiated to buy a book from my website.
We process your information in the following ways: To send you a book and keep you updated with special offers and news about my books.
Data retention period: We will continue to process your information until…[put time period here]
Sharing your information: [We do not share your information with third parties.] [We do share your personal information with third parties because…]

[Here you can put your Wordpress plugins and apps such as Google Analytics]

Lawful basis: Legal obligation

The reason we use this basis:  To pay my taxes correctly.
We process your information in the following ways: I must maintain a list of clients with name, address, and purchases for tax inspections in line with [put your county or nation’s tax service name here]
Data retention period: Six years
Sharing your information: We do not share your information with third parties. / We do share your personal information with third parties and they include…
If, as determined by us, the lawful basis upon which we process your personal information changes, we will notify you about the change and any new lawful basis to be used if required. We shall stop processing your personal information if the lawful basis used is no longer relevant.
Your rights
Under the GDPR your rights are as follows.
the right to be informed;
the right of access;
the right to rectification;
the right to erasure;
the right to restrict processing;
the right to data portability;
the right to object; and
the right not to be subject to automated decision-making including profiling.

Internet cookies
[We do not use cookies on the Website.]

[We use cookies on this website to provide you with a better user experience. We do this by placing a small text file on your device / computer hard drive to track how you use the website, to record or log whether you have seen messages that we display, to keep you logged into the website where applicable, to display relevant adverts or content, referred you to a third-party website.

Some cookies are required to enjoy and use the full functionality of this website.

We use a cookie control system which allows you to accept the use of cookies, and control which cookies are saved to your device / computer. Some cookies will be saved for specific time periods, where others may last indefinitely. Your web browser should provide you with the controls to manage and delete cookies from your device, please see your web browser options.

Cookies that we use are:

[list of cookies used]]

Data security and protection
We ensure the security of any personal information we hold by using secure data storage technologies [provided by your server/hosting name here] in how we store, access and manage that information.

We use these companies to manage data…

Sponsored links, affiliate tracking & commissions
Our website may contain adverts, sponsored and affiliate links on some pages. These are served through our advertising partners [Google AdSense, eBay Partner Network, Facebook, Amazon Affiliates, or are served through our own means.]

Clickable sponsored or affiliate links may be displayed as a website URL like this; www.kwillbooks.com or as a titled text link like this: Bookshops in Cambridge

Clicking on any adverts, sponsored or affiliate links may track your actions by using a cookie saved to your device. You can read more about cookies on this website above. Your actions are usually recorded as a referral from our website by this cookie. We might earn a very small commission from the advertiser or advertising partner, at no cost to you, whether you make a purchase on their website or not.

We use advertising partners in these ways to help generate an income from the website, which allows us to continue our work and provide you with the best overall experience and valued information.

If you have any concerns about this we suggest you do not click on any adverts, sponsored or affiliate links found throughout the website.

Email marketing messages & subscription
Under the GDPR we use the consent lawful basis for anyone subscribing to our newsletter or marketing mailing list. We only collect certain data about you, as detailed in the "Processing of your personal data" above. Any email marketing messages we send are done so through [an email marketing service provider. 

FOR EXAMPLE
We use: Mailchimp

Here is there Privacy Policy:
Mailchimp Privacy Policy

They collect:

Email address
I.P address
Subscription time & date

<><><><><>

How to Fight Back Against Privacy Breaks!

When installing apps, for example, to be able for readers to share your posts or blog articles to LinkedIn, Twitter, Facebook... you name it - a window shows up wants you to allow access for a number of functions:

This application will be able to

• Read Tweets from your timeline
• See who you follow, and follow new people
• Update your profile
• Post Tweets for you

Will not be able to:
Access your direct messages.
See your email address.
See your Twitter password.
.
A High Privacy Price, Social Media Users Have to Pay... 
and all these companies make money with your work, and on top of this, selling the data.
.
Google and Facebook are at the heart of today’s personal data extraction industry, and that this industry defines (as well as supports) much of our lives online.

Our data and data about us is the crude that Facebook, Twitter, LinkedIn and Google extract, refine and sell to advertisers.  This by itself would not be a bad thing - if it were done with our clearly expressed (rather than merely implied) permission, and if we had our own valves to control which personal data flows around.
And if we could scale across all the companies we deal with, rather than countless different valves, many worthless, buried in the settings pages of the Web’s personal data extraction systems, as well as in all the extractive mobile apps of the world.
.
It’s natural to look for policy solutions to the problems.  There are some good regulations around already. Most notably, the GDPR in Europe has energized countless developers to start providing tools to individuals (no longer just “consumers” or “users”) in order to control personal data that flows into the world, and how that data might be used.

Even if surveillance marketers find ways around the GDPR (which some will), advertisers themselves are starting to realize that tracking people like animals only fails outright, but that the human beings who constitute the actual marketplace have mounted the biggest boycott in history against it.

These companies benefitted from the corrective influence of fully empowered individuals and societies: voices that can be heard directly, consciously and personally, rather than mere data flows observed by machines.

That direct influence will be far more helpful than anything they’re learning now - just by following our shadows and sniffing our exhaust, mostly against our wishes.  A Must-Read is "The Tradeoff Fallacy: How Marketers are Misrepresenting American Consumers and Opening Them Up to Exploitation', a report by Joseph Turow, Michael Hennessy and Nora Draper of the Annenberg School for Communication at the University of Pennsylvania.
.
Our influence will be most corrective when all personal data extraction companies become, what lawyers call second parties.  That’s when they agree to our terms as first parties. These terms are in development today at Customer Commons, Kantara and elsewhere. They will prevail once they get deployed in our browsers and apps, and companies start agreeing.  Which will in many cases give them instant GDPR compliance, which is required by next May, with severe fines for noncompliance.

Meanwhile, new government policies that see us only as passive victims will risk protecting yesterday from last Thursday with regulations that last decades or longer.  So let’s hold off - until we have terms of our own, let's start performing as first parties (on an Internet designed to support exactly that), and the GDPR takes full effect.  Not that more consumer-protecting federal regulation is going to happen in the United States anyway under the current administration: all the flow is in the other direction.

By the way, I believe nobody “owns” the Internet, any more than anybody owns gravity or sunlight. 

.

Sign in to Social Networks on iPhone & iPad

Isn’t it great that you can take a picture or shoot a short film with your phone and immediately post it on Twitter, Vimeo, Flickr or Facebook?  Schedule posts on-the-go...  No need to download it first to your computer.  You can post a picture to social media without leaving the Photos app. Have more fun on social media save a lot of time with these features!

Apple explains on their support page how to share content from iPhone, iPad or iPod Touch. Use the “Settings” menu of your device to connect to your social-media accounts.  Sign in, share content, or update your contacts and calendars with information from social-media profiles.


Apple explains how to sign in to a social media account: 

Tap Settings, then scroll down and tap a social network, such as Twitter.  Sign in with your username and password for that social-network account.  If you forget your username or password, visit the company's help page.  For example, Facebook and Twitter offer online support to help you with your account.

Share and post content without switching to a social-media app:
After you sign in to your social-media account from your device's Settings menu, you can share content on social media right from Safari, Photos, and some other apps.  For example, open Photos, tap a picture, and tap Share icon. Then tap a social network, like Facebook, to share the picture from your Facebook profile.


Update your contacts with social-media usernames and photos:
Follow these steps to update your contacts:
Tap Settings.
Scroll down and tap the social network that you want to use. 
Tap Update Contacts.


Today's best-known social platforms began on the web, the iPhone — by putting social media in our pockets — is what helped the industry explode. As a user enjoy the simplicity and ease of use.

<><><><><>